Troye Sivan's new record is about love, sex, and relationships. Or so he says. Despite apparently being about these passionate subjects, Troye Sivan's Bloom lacks the passion it tries to sing about.
At the start of the record, you're willing to give Bloom the benefit of the doubt. Opening track 'Seventeen' starts the album off calmingly, Sivan crooning about love above the gentle instrumental. 'My My My!' follows with more energy, a dancier track but without much depth to it. For what Bloom lacks in sincerity it at least offers up some energy for radio play, including on the Ariana Grande feature 'Dance To This,' which certainly lives up to its name.
Sivan goes for the intimate, slow vibe on Bloom, but ends up with empty tracks that try too hard to get a point across and end up failing to do even that. Early on in the record you already feel like it's going nowhere; 'The Good Side' is a sweet track, but when title track 'Bloom' follows up with pretty much the same general "sweetness," you ask yourself if this album has anything left to offer. And that's not even halfway through the record! 'Postcard' is the only track that really does capture the vibe Sivan tries desperately to achieve, and its entirely because of Gordi's beautiful vocals. By the time 'Lucky Strike' rolls around, you really feel like you're missing something of worth.
Troye Sivan's Bloom lacks the passion it tries to sing about, its attempt at creating intimacy ending up bringing boring, uninspired tracks that try to pass of a lack of emotion and impersonal lyrics as a means of creating an intimate atmosphere. There is little credence to the messages Bloom tries to get across. Sivan really falls short of his promises here.
Favorite Track: Postcard
Least Favorite Tracks: Lucky Strike, Dance To This
Rating: 61 / 100
Stream or buy Bloom on Apple Music, and follow our 2018 Playlist on Spotify: